Have you ever visited a website, clicked on a link, only to be redirected to an error page? This is an example of a 404 error at work, and to say that it harms websites would be an understatement. It can be detrimental to their Long Island SEO efforts, ensuring that they see less visibility on search engines. Perhaps you don't know what caused a 404 on your site to begin with. Here is some useful information that will help you prevent this in the future.
To start, 404 error pages are often caused by internal pages that have been removed. This makes sense, as links must direct users to pages, even if the intended ones are no longer in existence. Users will be directed to 404 errors in lieu of these pages. As reputable names in marketing, www.fishbat.com included, will tell you, unless on-site links are changed to accommodate webpage removals, these errors will continue to occur.
Entire website revamps can lead to 404 error pages developing, too. Let's say that, during a revamp, you decide to change the URLs of certain interior pages. If the links associated with them, either on-site or on third-party platforms, aren't changed as well, this can lead to 404 errors. Renovations to websites, especially those with several pages, require considerable planning and it's easy to see why, especially with SEO taken into account.
These are just a few causes associated with 404 error pages, but you should know what to do if they arise. First, try to refresh your browser. It's possible that your site simply failed to function at that particular moment, which isn't unheard of. If you're still seeing the same problem, then you're going to have to do more extensive work. This may be where the assistance of a Long Island SEO company will prove beneficial for you.
It's also important to note any traces of malware that your website may have. Even the most minute traces can cause problems, not only in regard to performance but any information that's submitted or sent out, which is why website owners should be wise to run malware scans. In most cases, if the proper security measures are implemented, nothing will come up. If malware proves to be the culprit, however, clearing it entirely should be treated with the utmost urgency.
To start, 404 error pages are often caused by internal pages that have been removed. This makes sense, as links must direct users to pages, even if the intended ones are no longer in existence. Users will be directed to 404 errors in lieu of these pages. As reputable names in marketing, www.fishbat.com included, will tell you, unless on-site links are changed to accommodate webpage removals, these errors will continue to occur.
Entire website revamps can lead to 404 error pages developing, too. Let's say that, during a revamp, you decide to change the URLs of certain interior pages. If the links associated with them, either on-site or on third-party platforms, aren't changed as well, this can lead to 404 errors. Renovations to websites, especially those with several pages, require considerable planning and it's easy to see why, especially with SEO taken into account.
These are just a few causes associated with 404 error pages, but you should know what to do if they arise. First, try to refresh your browser. It's possible that your site simply failed to function at that particular moment, which isn't unheard of. If you're still seeing the same problem, then you're going to have to do more extensive work. This may be where the assistance of a Long Island SEO company will prove beneficial for you.
It's also important to note any traces of malware that your website may have. Even the most minute traces can cause problems, not only in regard to performance but any information that's submitted or sent out, which is why website owners should be wise to run malware scans. In most cases, if the proper security measures are implemented, nothing will come up. If malware proves to be the culprit, however, clearing it entirely should be treated with the utmost urgency.
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