How To Blog On Tumblr For Long Island Advertising Success

By Paula Hess


There is a host of benefits to blogging on Tumblr. Not only does this social media platform serve as something of a blog platform in its own right, but it boasts a wide audience that, with the right content, can be directly engaged with. Blogging on said social platform may be easier said than done, though, if you lack an understanding of Tumblr and its various complexities. Here are a few tips that the best Long Island advertising agencies can provide.

To start, understand that images go a long way in addition to written content. In fact, those that have used Tumblr in the past will tell you that this platform favors visuals more than anything else. What this means is that if you rely on long-form material alone, you may not see as much engagement as you'd like. By including a few images with each piece of written content, you will start to use Tumblr as a valuable tool for your business.

Next, understand that the more recent a story is, the better it will perform from a content creation standpoint. There are over 162 billion posts on Tumblr, so it should come as no surprise that content on this social media platform moves quickly. With this information in mind, it's important to cover the stories that people are talking about at any given time. Anything that's older than a week may not be worth covering.

The more that you blog on Tumblr, provided you offer high-quality content, the more engagement that you'll see. What this means is that you should routinely interact with those that either like, reblog, or more importantly, send messages. By consistently interacting with these users, you'll be able to build your reputation further. Tumblr is a social media platform, at its core, which is why it's important to focus on more than blog writing alone.

To wrap things up, ensure that your Tumblr blog stands out from a presentation standpoint. How does your blog look to those that visit it? If the theme is too generic, you may want to spruce it up with different colors, images, or an entirely unique layout. The latter is especially important for businesses that plan on using Tumblr in the long term. With several themes and the ability to incorporate entirely unique ones via HTML, you won't be short on options.




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